We stopped into the Brunello Cucinelli sample sale just north of Saks Fifth Avenue on Fifth Avenue Wednesday morning.

There were only two other shoppers there. The lack of customers is an indication that prices aren’t that enticing at this sale. The discount on Wednesday was at 60% off retail. For those of you who go to sample sales, you’ll know this isn’t really a deal.

The space is huge and unfinished. There’s lots of merchandise to fill it. Men on one side and women’s on the other. The goods are organized by size and style – clothing on racks and accessories on one side on tables and shelves.

If you have to ask about the price, this is not the sale for you. Some examples include a long woman’s cashmere coat retailing at just over $9,000. Cashmere sweaters at $3,995 retail. Sneakers at $1,700 retail. When you do the math, sale pricing is still très cher.

If they marked down to 80% off, there might be more takers!

No dressing rooms just mirrors situated throughout the space. Sale ends tomorrow.

Where/When:  689 Fifth Avenue, 9th Floor, NY, NY. (Entrance on 54th Street); Thru Friday, December 14th; Daily (9am-5pm).