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I made a quick stop into the Theory sale in Soho on Wednesday… the discount is still at 70-percent off and there was a lot of merchandise left. A new shipment of goods just arrived when we got there. Staffers were taking the boxes into the back room so they could replenish the sales floor.

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The large space on Mercer Street in Soho was fairly calm this morning as Theory‘s public sale got underway. It was a breeze getting in. No line and no coat or bag check.
Lots of merchandise (clothing, shoes and bags at 70-percent off retail) from the main Theory line, Theyskens’ Theory as well as Helmut Lang. While this is a sale on women’s stuff, I did spot a guy going through the shoes. He appeared to be on the phone with someone, describing the offerings.
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Starting tomorrow, the folks at Theory are hosting a sample sale in Soho. Get 70-percent off retail on women’s clothing and accessories by Theory, Theyskens’ Theory & Helmut Lang. The space is open today for a preview… for those on a list and those who bought a $10 entry ticket with Gilt City.
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A brisk and busy start to the Helmut Lang + Theyskens’ Theory fall sample sale today… the 2nd floor of the brand’s showroom in the Flatiron is filled with plenty of merchandise, hung neatly by style on racks. You’ll find the price lists tacked on the walls as well as sale signs for key garments placed on racks (very organized!).
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We’re hearing that sale organizers have slashed prices at the Helmut Lang & Theyskens Theory sample sale in Soho, which was extended through today. A tipster reported getting an extra 25 percent off on her purchases yesterday. We can’t confirm this. But if you’re aware, let us know… since [...]

The Helmut Lang + Theyskens’ Theory women’s sample sale opens to the public tomorrow. But some of you bought a $20 ticket from Gilt City to get in a day early – today. One of our readers was just there and she sends us a report with photos (including the price lists). Our tipster, “P,†got up at 6am to get to the sale and she says it was well worth it:
“…There is a doorman who is checking tickets. However he is a really nice and talkative guy, when I went to pick up some bags that we had checked he was distracted and someone walked in off the street who probably didn’t have a ticket. However, he will turn you away if he catches you.
I was really there for Theyskens. Tons of stuff from current season (I mean it’s only like, 3 seasons old or something) but it was awesome and I was pleasantly surprised by the prices, especially the shoes – only $150! I walked out with three pairs — new short black boots since my winter boots are wrecked, these white linen wedges and these as well. The white linen wedges were a birthday gift from a friend who was there with me J. The Dotta dress is there ($129) and I tried it on but it was enormous on me.
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Memorial Sloan Kettering’s spring sale of discounted vintage and designer wear began this morning at its Upper East Side Thrift Shop. Sample Sale Diva was there and managed to pick up a few things. Here’s her report:
It s a pretty cool sale. I scored a Helmut Lang dress for $50 [...]
As of tonight, still no further reductions at the Theory/Helmut Lang sample sale in Soho. I did find out that organizers have extended the sale through this Saturday, February 12th. The question many of us are asking is whether they’ll slash prices further…Maybe on the last day???
Not according to Sample Sale Diva [...]
As I was leaving the Theory/Helmut Lang sample sale in Soho yesterday afternoon, I held the door for actress Naomi Watts while she pushed a stroller carrying one of her sons into the space on Mercer Street. Who would have thought that she would be a savvy shopper like many of us? The [...]
We reported on the Theory sample sale before it opened to the public last week… now we’re wondering if sale organizers have begun offering additional markdowns. The sale goes through this Saturday. Sample Sale Diva reported seeing an abundance of clothing. It’s likely that they will slash sale prices. But when? If you happen [...]
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Feeling tipsy? if you want to let us know about a sale, just contact us.
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